Nov 21, 2024  
2024-2025 Academic Catalog 
    
Catalog Navigation
  Catalog Home
  Archived Catalogs
  Programs of Study
  Program Learning Outcomes
  Liberal Arts Requirements
  Course Descriptions
  College of Allied Health
  College of Arts & Sciences
  College of Bible & Ministry
  Paul R. Carter College of Business Administration
  Cannon-Clary College of Education
  Carr College of Nursing
  College of Pharmacy
  Honors College
  School of Theology
  Center for Health Sciences
  Academic Resource Center
  International Programs
  My Favorites
HELP
2024-2025 Academic Catalog
Add to Favorites (opens a new window)

MKTG 3490 - Electronic Marketing

This course examines selective technology aspects that can be integrated into the overall marketing strategy. Topics include aspects of electronic, internet, social media, and emerging technologies available to leverage for sustainable and competitive marketing and business advantage. Ethical implications will be discussed.

Prerequisite(s): MKTG 2400 

Credit Hours: 3

Term Offered: Fall


Add to Favorites (opens a new window)