Public Relations Major (PRO), BA

Requirements

Liberal Arts: 44 Hours

All majors at Harding are required to complete the 47-hour Liberal Arts  program. The following Liberal Arts requirements are met within the content of the major:

• COMM 1010  satisfies 3 hours of Literacy and Expression.

Required:

• Student must pass ENG 1100  or ENG 1110  before enrolling in COMM courses numbered COMM 2300  and above.

Recommended:

• MATH 1200  is recommended to satisfy 3 hours of Inquiry, Investigation, and Reasoning.
• ECON 2010  or SOC 2030  is recommended to satisfy 3 hours Self and Society.

Major: 57 Hours

Communication Core: 21 Hours

• COMM 1010 - Communication Principles Credit Hours: 3
• COMM 2000 - Media Software Tools Credit Hours: 3
• COMM 2950 - Internship Preparation Credit Hours: 1
• COMM 3200 - Communication Theory Credit Hours: 3
• COMM 3670-3673 - Communication Internship Credit Hours: 0-2

• (Must be taken for at least 1 hour to meet program requirements.)

• COMM 4120 - Communication Law Credit Hours: 3
• COMM 4150 - Communication Research Methods Credit Hours: 3
• COMM 4510 - Senior Seminar Credit Hours: 1
• COMM 4550 - Communication Ethics and Scripture Credit Hours: 3

Public Relations: 36 Hours

• COMM 1400-1401 - Radio Practicum Credit Hours: 1

• or COMM 1410-1411 - TV Practicum Credit Hours: 1  

• COMM 1930 - Introduction to Public Relations Credit Hours: 3
• COMM 2200 - Photography Credit Hours: 3
• COMM 2310 - Print News Writing Credit Hours: 3
• COMM 2420-2421 - Newspaper Practicum Credit Hours: 1
• COMM 2430-2431 - Yearbook Practicum Credit Hours: 1
• COMM 3020 - Copy Editing Credit Hours: 3
• COMM 3350 - Multimedia Storytelling Credit Hours: 3
• COMM 3380 - Digital Media Strategies Credit Hours: 3

• or MKTG 3490 - Electronic Marketing Credit Hours: 3  

• COMM 3590 - Media Graphics Credit Hours: 3
• COMM 3610 - Nonverbal Communication Credit Hours: 3

• or COMM 3620 - Small Group and Organizational Communication Credit Hours: 3 
  or COMM 3630 - Argumentation and Persuasion Credit Hours: 3 
  or COMM 3650 - Interpersonal Communication Credit Hours: 3  

• COMM 3830 - Public Relations Tactics Credit Hours: 3
• COMM 4360 - Public Relations Campaigns and Case Studies Credit Hours: 3
• MKTG 2400 - Principles of Marketing Credit Hours: 3

Remaining Bible/Electives: 21 Hours

COMM 4550  satisfies the Bible requirement the semester it is taken.

See Bible Class Enrollment policy here . 

Total Hours: 122